ANALYTICS CERTIFICATION BOARDLEARN MORE
The Analytics Certification Board (ACB) oversees the Certified Analytics Professional (CAP) program. The ACB is both a standard setting and assessment body for professionals in the analytics field, and is comprised of highly-regarded analytics and operations research professionals.
Advancing the use of analytics by setting agreed upon consensus standards for the profession
Advance the analytics profession by providing a high-quality program of certification and promoting continuing competence for practitioners.
2021 MembershipChair: Beverly Wright, PhD, CAP, UGA Terry College of Business, Executive Education
Vice-Chair: Aaron Burciago, CAP, ECS
Dr. Anthony Branda, CAP, ASB Bank
Ann Beheler, Collin College
Alan Briggs, CAP, Concurrent Technologies Corporation
Linda Burtch, Burtch Works
Shaun Doheney, CAP, Amazon Web Services (AWS)
Arnold Greenland, PhD, CAP, University of Maryland
Rajan Gupta, PhD, CAP, TCF Consultancy
Steven Harrod, CAP, Technical University of Denmark
Jack Levis, Retired
Patrick Murray, CAP, Penfield
Maciek Nowak, Loyola University Chicago
Dr. Steven Wilcox, CAP, Serco Inc.
Allen Butler, PhD, Daniel H. Wagner Associates, Inc., ex officio
Elena Gerstmann, INFORMS Executive Director, ex officio
CAP® appreciates the support of our partners and the role they play in promoting the value and importance of the Certified Analytics Professional Program.
Please contact firstname.lastname@example.org if your organization is interested in learning more about the benefits and opportunities of joining of our Partner Program.See our Current Partners
Easy-to-Use Informational Slides
Bio to come.
Aaron Burciaga is the vice president of Data and Artificial Intelligence (AI) at ECS. He is responsible for building the company’s data, AI and machine learning (ML) capabilities and strategy and works closely with ECS’s national security and intelligence divisions to develop AI/ML solutions for ECS’ federal and commercial customers. Mr. Burciaga also leads the Analytics Center of Excellence at ECS.
Prior to joining ECS, Mr. Burciaga was the global operations director for analytics and artificial intelligence at HCL Technologies. In this role, he built a high-performing global network of data scientists, AI/ML engineers, data engineers, and analysts. Together they developed strategies to revolutionize data management in order to efficiently harvest and synthesize data for quick and accurate delivery.
A veteran of the Iraq War, Mr. Burciaga served as an officer in the United States Marine Corps (USMC). As a reservist, he continued to serve through 2019 as the lead data technologist at USMC headquarters, assisting the service’s chief information officer. Mr. Burciaga has a Bachelor of Science degree from United States Naval Academy and a Master of Science in Operation Research from the Naval Postgraduate School.
Dr. Tony Branda is an executive practitioner of analytics, data science, and digital marketing. He has been a C level executive and Chief Analytics and Data Officer for a variety of firms, including Citibank, RBS, and Embrace Home Loans for the past 25 years. Also, he is a Senior Advisor for Managing Directors and Partners at Accenture Asean as well as C Level Banking Clients in Asia. Dr. Branda has cross-industry experience – he held the title of EVP/Chief Marketing Officer for Advance Publications Inc, the third-largest publishing conglomerate in the world, including subsidiaries such as Conde Nast and Advance Newspapers. As the CEO of CustomerIntelligence.net, a full-service Marketing, and Analytics consulting firm, Branda has provided analytics consulting, education, and training for AIG, NYU, investment firms, and fintech start-ups. Dr. Branda holds a doctorate in marketing analytics and an MBA. He is a recognized thought leader in the analytics space with several media and journal publications, including MIT Sloan and the Journal of Marketing Analytics. Dr. Branda has taught database management and analytics at NYU and along with Tom Davenport, founded a Master’s program in Analytics at Pace University. He designed and taught courses in AI, Business Analytics, Customer Intelligence, and Digital CRM. Dr. Branda is the founder of The Analytics Hall of Fame, which has recognized some of the most distinguished contributors to the field of Analytics, Big Data, and Digital Marketing.
Bio to come.
Alan Briggs has a wide breadth of experience researching, teaching, and implementing machine learning, data science, and advanced analytics solutions. After nearly ten years in engineering at UPS, Mr. Briggs completed a master's degree in logistics engineering from North Carolina State University. Building on his graduate work in metaheuristic optimization, he transitioned out of the commercial world and began working as a government contractor in the greater Washington DC area. With experience at several well-regarded analytics consultancies, Mr. Briggs has worked on dozens of analytics projects during every phase of the process, from business and analytic problem framing, to data management, methodology selection, model building, all the way through to deployment and life-cycle management. He has built and led teams of software engineers and data scientists working on complex, high-impact problems. Additionally, Mr. Briggs has worked for several software vendors, providing technical assistance and leadership to sales organizations.
Outside of the office, Mr. Briggs has contributed thought leadership in a number of different ways. He has taught analytics sessions, workshops, and courses through various professional organizations and universities, including University of Maryland’s Smith School of Business. He has published a book chapter on the practice of analytics, and developed numerous blog posts, white papers, and conference presentations. He is actively involved in the Institute for Operations Research and Management Science (INFORMS), where he has held several leadership and advisory positions, and is currently the President of the 2,500 person Analytics Society. Mr. Briggs has also earned the Certified Analytics Professional (CAP) designation, an ANSI certified professional certification for proficiency in Operations Research, Advanced Analytics, and Data Science.
The Founder & Managing Director of Burtch Works, Linda Burtch is an industry leader in quantitative recruiting, and began her career on the corporate side at Pepsi and Whirlpool before transitioning into recruiting and becoming a subject matter expert on the analytics and data science hiring market.
Linda is a frequent speaker on quantitative career topics, and has been an active member of the Chicago Chapter of the American Statistical Association and INFORMS for years, including holding several board positions. She frequently shares her market insights at luncheons, conferences, corporate meetings, and webinars, and has maintained a popular blog on the quantitative hiring market for over 10 years. Over the past several years, Linda and Burtch Works have been repeatedly mentioned in the press, including The New York Times, The Wall Street Journal, The Economist, CNBC, The Chicago Tribune, InformationWeek, Analytics Magazine, and many more. Burtch Works has also been recognized by Forbes as one of America’s Best Recruiting Firms.
Burtch Works is a targeted recruiting firm whose quantitative specializations range from data science and predictive analytics to marketing research and data engineering, among many others. Burtch Works recruits for positions on both a contingency and retained basis with firms ranging from Fortune 50 corporations to growing startups and private equity firms. Additionally, Burtch Works recruiters maintain close relationships with quantitative professionals throughout their careers, working with early career through executive-level leadership professionals
Bio to come.
Dr. Arnie Greenland is currently a faculty member at the Robert H. Smith School of Business, University of Maryland where he teaches courses in Business Analytics. He retired in 2014 from the IBM Corporation, where he was an IBM Distinguished Engineer and Technical Executive within the Global Business Services, Public Sector Practice. His career spanned more than 40 years in which he delivered advanced business analytics services for both public- and private-sector clients. His last position at IBM was as manager of Advanced Analytics and Optimization practice for the Public Sector. In the last years at IBM, his client work focused on applying data and text mining methods to fight fraud and other improper payments in the Federal space. In his more than 35 year consulting career, Arnie worked in a wide variety of analytical areas including operations research, statistics, data and text mining, algorithm development, survey research, and econometric modeling. He worked in a very broad collection of application areas including revenue and social services administration, healthcare, postal operations, transportation, defense, intelligence and homeland security. Arnie continues to be very active in member and volunteer within INFORMS. Arnie was among the first 20 individuals to receive the Certified Analytics Professional (CAP) certification from INFORMS, and he continues to work on the CAP committees. He also holds a Ph.D. in Mathematics.
Bio to come.
Prior to his academic career, Steven Harrod performed database system design and development in his own consultancy for over 10 years. In his academic career, he has most recently been a work package leader in data analysis in a large research project funded by the Danish government. This project, IPTOP, had a budget of over 1 million US dollars and is just finishing its five year schedule now. In this project, they had access to tens of millions of records of vehicle journeys in the Danish public transport system. They used databases, SAS, R, and Mathematica to evaluate this data for punctuality and causation, and applied cluster analysis, regression, and mixed distribution fitting. Harrod holds a PhD in Operations Management, and an MSc in Quantitative Analysis, from the University of Cincinnati. He also holds an MSc in Transportation from MIT. He was a member of the first class of CAP recipients in San Antonio in 2013. He has been an Associate Professor at the Technical University of Denmark in suburban Copenhagen since 2014.
Jack Levis is Retired Senior Director of Process Management for UPS. He was responsible for operations strategy, execution, and Operations Research. He has significant experience in both operations and staff functions. He successfully created and executed a vision for operations with OR/MS at the core. He is a part time Independent Advisor to Organizations explaining the benefit of Advanced Analytics. He has served on the Certification Task Force and has made many presentations to others on behalf of the Certification program. Jack’s work has garnered many awards for UPS as well as increased media attention. He is a Fellow of INFORMS and received the Edelman Prize, Kimball Medal and President’s Award. Jack holds a B.A. in psychology from California State University Northridge and a Masters Certificate, Project Management, George Washington University.
Patrick Murray is a Managing Partner at Penfield, a custom analytics consultancy based in Detroit. Penfield was founded with a passion for the “last mile” of analytics; delivering fit-for-use analyses integrated with our clients’ strategic goals and competitive landscapes. Prior to Penfield, Pat headed the Marketing Effectiveness function at The Home Depot, and created their Pricing Analytics and Competitive Intelligence teams. Patrick holds an AB from Dartmouth College in Biology, and an MBA from the Tuck School of Business. He is a guest lecturer at Tuck, Stern and Columbia business schools, and has spoken at several marketing accountability conferences.
Bio to come.
Dr. Wilcox is a Business Systems Analyst Spvr with Serco Inc., the North American subsidiary of Serco Group Plc. With a Ph.D. in Operations Research from the University of North Carolina at Chapel Hill, and Masters degrees in Business Administration and Statistical Science from George Mason University in Fairfax, Virginia, USA., Dr. Wilcox achieved CAP certification contemporaneously with the initial scoring study. In his practice of analytics for the US Government as the employee of several Federal contractors over the years, he has applied various combinations of descriptive, predictive, and prescriptive analytics in the areas of military manpower planning models and related resource and cost analysis issues, health insurance, military strategic policy, and weapons systems engineering. As a member of mixed project teams, he has witnessed how requirements for various development methodologies play out in analytics practice, such as Systems Engineering, the Capability Maturity Model, and Agile software methodologies. On the professional side, he has participated in the Washington DC INFORMS Chapter over the years, including two cycles as Vice President/President/Immediate Past President, as well as participating in the recent CAP Job Analysis Task Force and question writing.
C. Allen Butler is President and CEO of Daniel H. Wagner Associates Inc. He has a PhD in Mathematics from University of Illinois, Champaign – Urbana and is a published author of several mathematical papers in refereed journals and a larger number of papers in conference proceedings.
He values a continuing healthy relationship between practitioners and academics.
A long-time member of INFORMS, Allen served as a company representative to the INFORMS Roundtable (2000-2017), organized meetings, served on multiple committees (Wagner Prize, Edelman Gala, Analytics Section), and acted as liaison to various INFORMS communities, the INFORMS President and the INFORMS Board.
Bio to come.